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  • Cafe Coffee Day vs Starbucks (advice to Howard Schultz)

    People who know me are aware that I don’t drink alcohol, be it wine, beer or hard liquor. I do love my coffee though. In fact, am something of a “specialty coffee” junky (as the marketing types call it.) Starbucks will soon be opening locations across India, expanding into a country and culture that I know relatively well. I am rooting for Starbucks to change the India specialty coffee market, but not for the reasons you might expect.

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    Feb 13

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